Notes: Cyber Monday Sales Up 11%; Amazon Hits New High
By early evening yesterday, online shoppers had spent 11% more on Cyber Monday than they did last year, according to Coremetrics (via the Wall Street Journal). But the paper noted that the average transaction fell 14% from last year "in a sign that shoppers were chasing discounts and spreading out purchases."
Forrester Research analyst Sucharita Mulpuru observed, "The person that would have shopped in the mall on a Saturday later in December is going online on Cyber Monday because they got an email, finding some great deals and deciding to purchase."
In offering a range of discounts and deals, online retailers used "new technology to connect with shoppers," including Twitter feeds, the Journal said. Mobile apps listing deals were also very popular.
The e-reader battle between Amazon.com and Barnes & Noble played out on Wall Street yesterday in striking fashion. Amazon's stock rose 3.2% to $135.91, an all-time high, adjusted for splits, after the company announced that sales of the Kindle in November were the best yet, that it is "the #1 bestselling product across all product categories on Amazon" and that businesses and organizations are buying the device "in large quantities" for employees and customers. By contrast, after B&N said it would begin shipping the Nook yesterday but wouldn't have any in stores for demonstration purposes until next Monday, its stock fell 4.3%, closing at $23.34.
Although both companies have been moot about unit sales, Cinthia Portugal, an Amazon.com spokeswoman, told the Pittsburgh Post-Gazette, "For every 100 books we sell in physical, we sell 48 Kindle books. This is up from 35 books for every 100 in May. Our customers tell us they read more with Kindle because they never have to worry about running out of books."
The Olivetti manual typewriter on which Cormac McCarthy guesses he has written five million words since 1963 is up for auction at Christie's, which estimated it could bring $15,000-$20,000, the New York Times reported. The author of The Road, No Country for Old Men, Blood Meridian and All the Pretty Horses, among other works, plans to donate the proceeds to the Santa Fe Institute.
Check out dispatches from the Guadalajara Book Fair by Monica Carter, who put together the world literature section at Skylight Books, Los Angeles; buys Spanish and French titles for the store; and discusses translated literature on her blog, SalonicaWorldLit. Her accounts of the fair are on the blog.
The shortlist for the 2010 Pacific Northwest Booksellers Association Book Awards may be seen here. Winners will be announced in January.
Bookreporter.com is again celebrating the holiday season with three features:
- Holiday Basket of Cheer contests with five prizes that will be given away through January 8. Featured books are paired with other goodies in a basket.
- "What to Give/What to Get" Gift Suggestions, which offers book suggestions in 14 categories, including Holiday Spirit: Perfect Selections for Holiday Reading; Great Tools for Readers & Writers: Accessories for Booklovers; and Stocking Stuffers: Books Small Enough to Pack Up in Stockings and Buy in Quantity.
- Author Holiday Blogs through Christmas Day, which includes guest posts about gift-giving and -receiving by more than 50 authors, including Sandra Brown, Stephen Coonts, Sandra Dallas, Barbara Delinsky, Jamie Ford, Robert Goolrick, Kristin Hannah, Marcia Muller, Lisa Scottoline and Donna VanLiere.
For details go to bookreporter.com.
Neil Levin, who has 25 years of publishing experience, has launched EverPub, which "enables authors and publishers to easily harness the most up-to-the-minute marketing techniques and channels."
On EverPub, authors and publishers can build a book/author website that includes contact information, biographies, author backlist information, blog posts, reviews, press releases, book trailers, links and feeds to Facebook, LinkedIn and Twitter.
Levin said, "EverPub is the next evolutionary step in publishing, where authors now need to find and engage their readers in noncommercial spaces to make them not just customers, but community members. Despite our highly sophisticated technology offering, EverPub is rooted in a deep understanding of changed buying habits, publishing, and better yet, publishers."
Levin was publisher at Time Life Trade Books and also held senior-level positions at National Book Network, Chilton Book Company, Chelsea House Publishers and Grolier Encyclopedia.