Wall Street analysts are revising estimates of Kindle sales following the launch of the iPad, which sold more than 450,000 units in less than a week, Bloomberg BusinessWeek said.
One analyst has cut Kindle sales estimates for this year to a range of 2.5 million–3 million from 3.6 million. Another has cut his 2010 Kindle sales forecast to 3.45 million from 3.85 million.
Goldman Sachs is estimating that e-book sales will more than quadruple by 2015, to $3.19 billion, and that Amazon's share will fall to 28% in 2015 from 50% this year. At the same time, Apple's share of the market should triple, to 33%, in 2015.
Analysts generally estimate that Amazon has sold between 2 million and 3 million Kindles since the e-reader was introduced in 2007.
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It's e-fficial. As has been rumored (Shelf Awareness, April 7, 2010), Best Buy will sell Barnes & Noble's nook e-reader in its 1,070 stores and online, beginning April 18. The devices will be featured in in-store displays, too.
In addition, Best Buy has made B&N "a preferred e-bookstore solution." The retailer will feature the free B&N eReader on some PCs, netbooks, tablets and smartphones.
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"We're as shocked as anyone," said Christine Deavel,
co-owner of Open Books: A
Poem Emporium, Seattle, Wash., of the 15th anniversary the shop is
currently celebrating.
For Deavel and co-owner John Marshall,
2009 was "was their best year yet," the Seattle Times reported.
"We've
learned a lot from our customers," Marshall added.
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Book trailer of the day: The Leader Who Had No Title by Robin Sharma (Free Press).
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Effective September 1, Marvel books will be sold and distributed into the traditional and nontraditional trade book channels throughout the world by Hachette Book Group. At the same time, Marvel is extending its exclusive direct market service agreement with Diamond Comics Distributor, for sales to comic shops worldwide.
David Gabriel, Marvel senior v-p of sales and circulation, said in a statement: "Teaming with Hachette allows us to even more aggressively grow our presence in the book market." He also said, "Diamond Book Distributors has been very instrumental in the growth of our graphic novel business, nearly tripling our sales in the book market over the last five years, and we thank them for their efforts. The decision to switch book market distributors was a very difficult one but as evidenced by the extension of our direct market agreement, our working relationship with Diamond remains very close. We remain extremely appreciative of our direct market retailers and continue to grow that vital market."
Noting the tripling in sales during the past five years, Kuo-Yu Liang, v-p of sales and marketing at Diamond Book Distributors, commented: "Naturally we're sad to see them leave. However, DBD has no plans to cut back, as we expect our business to continue to grow. We still represent more than 50 publishers including Dark Horse, Dynamite, IDW and Image. We expect a very strong 2010 with properties such as the Scott Pilgrim movie and Walking Dead going on AMC."