Holiday Hum: Sales Building; Supply Chain Manageable
Calvin Crosby, co-owner at the King's English Bookshop in Salt Lake City, Utah, reported that things picked up a bit "just before Thanksgiving weekend" and have "been up since." Compared to the start of last holiday season, the store has been very lucky with the weather, but he said his and store co-owner Anne Holman's "pending panic" is a college football bowl game scheduled for December 23 featuring the University of Utah. Worried that it may throw off a lot of late shoppers, they are considering a social media campaign encouraging customers to "pregame" their Christmas shopping.
Asked about standout titles so far, Crosby said the store has started to get recognized as a space for Indigenous titles, with volumes I & II of The Memoirs of Miss Chief Eagle Testickle by Kent Monkman and Gisèle Gordon the "surprise hit of the season." And The Missing Morningstar by Stacie Shannon Denetsosie is "moving out in droves."
In general, Crosby continued, it seems like customer interest is "broader than it has been for years," and it appears to be more influenced by readers' choices than by publishers' decisions. It "feels like the equation has shifted," and Crosby noted that readers are coming in "open for suggestions" rather than arriving with a long list of books.
This year, the King's English is hosting events much later into the season than the store normally would. This Wednesday, 13 local authors will be on hand for an after-hours event exploring the different eras of the bookshop's history. Each room in the store will have a different focus, from romantic comedies to graphic novels to historical fiction, and readers will be able to mingle with the featured authors and get books signed.
On the subject of supply-chain issues, Crosby said that although things have been "fairly good so far," it does seem like "disruptions are just normalized now." Barring any severe weather, things should hopefully remain manageable.
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At Third Place Books in Lake Forest, Ravenna, and Seward Park, Wash., things "kicked into gear right away on Black Friday," reported managing partner Robert Sindelar, and it's been a "steady build ever since."
All three locations are up not only compared to last holiday season but for the year. Sindelar noted that the early shopping message seems to have sunk in, with people already coming up to the register with stacks of books. Asked about any supply-chain issues, Sindelar said there was "nothing new" on that front. At this point, the Third Place Books team is "pretty used to books that go out of stock at the publisher and take a while to come back." Now, when things start to move, the team tries to "stock up quickly before they are gone."
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In St. Petersburg, Fla., holiday sales at Tombolo Books "started a bit slowly," said owner Alsace Walentine, but have now surpassed last season's sales, even with one of the store's two pin pads breaking and a major plumbing issue occurring last week.
Some of the big books of the season have included The Heaven & Earth Grocery Store by James McBride, Democracy Awakening by Heather Cox Richardson, Tom Lake by Ann Patchett, and The Creative Act by Rick Rubin. A few Florida-centric titles have proved popular, such as Gator Country by Rebecca Renner and Through the Grove by Anne Hull, and the team has been "delighted" to fulfill many orders for Owen Davies's Art of the Grimoire: An Illustrated History of Magic Books and Spells.
Walentine noted that she and the team have been "conditioned to fear supply-chain issues," so they order extra books early in the season to stay ahead of things. That said, Tombolo had not anticipated just how many people would want to read Liz Cheney's Oath and Honor. --Alex Mutter
If you are interested in having your store appear in a subsequent Holiday Hum article, please e-mail alex@shelf-awareness.com.