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Megan Beatie |
Megan Beatie, who has worked at Goldberg McDuffie Communications for 17 years, most recently as v-p and director of publicity, is founding her own boutique book publicity and marketing agency, Megan Beatie Communications, based in Los Angeles.
The agency will focus on "a small number of projects so as to provide a personal and very customized approach to each book and author, while remaining flexible, nimble and quick to react," and it will design and executive media campaigns "from the ground up--and being actively engaged with authors and their publishers from the early pre-publication stages to long past publication date."
Beatie has publicity and marketing experience in a range of genres from literary fiction, mysteries and thrillers, young adult novels and children's picture books, to pop culture, health, relationships, lifestyle, memoir, religion and business books. She has run book campaigns for titles as diverse as Tennessee Williams by John Lahr and The End of Illness by Dr. David Agus, to My Horizontal Life by Chelsea Handler and He's Just Not That Into You by Greg Behrendt and Liz Tuccillo. She's also promoted books by such authors as Neil Gaiman, Dr. Richard Besser, Denise Austin, Scott Adams, Alexandra Fuller and Cherie Blair.