TarcherPerigee has rebranded itself Tarcher and introduced a new logo and tagline that reflects the Penguin Random House imprint's refreshed focus on publishing self-help for a new generation. The new logo will appear on Tarcher titles and reprints starting May 1. The new tagline is "keep growing." Tarcher publishes titles on a range of nonfiction topics, including mental health, relationships, communication, neurodiversity, creativity, and the spiritual search for meaning.
"We are proud to carry the late Jeremy Tarcher's name on our books," said Tarcher president and publisher Tracy Behar. "He was a true visionary, someone who identified not just trends but entire movements long before they took hold."
Jeremy Tarcher, who died in 2015, founded Tarcher Books in 1973 and headed it until 1996. Putnam (now part of PRH) bought Tarcher Books in 1991. In 2015, when longtime Perigee publisher John Duff retired, Perigee and Tarcher were combined.
V-p and editor-in-chief Marian Lizzi added, "Our list has always been about publishing what's next. From paradigm-shifting classics like The Artist's Way and Attached to newer bestsellers like Nedra Glover Tawwab's Set Boundaries, Find Peace and Jefferson Fisher's The Next Conversation, we're passionate about discovering and elevating fresh voices that speak to curious, growth-minded readers where they are."
Forthcoming titles include Rise Above by psychologist Scott Barry Kaufman, The Company We Keep by writer and teacher Alexandra Elle, The Highly Vigilant Person by therapist Dr. Kim Sage, Don't Call It Art by creativity expert Austin Kleon, and We Are Made of Us by chaplain and commentator J.S. Park, along with new illustrated books by Odd 1s Out creator James Rallison and artist-authors Dani DiPirro, Vexx, and Mr. Doodle.