Cool Idea: Pug in a Christmas Sweater Contest

Christopher Robin and Banksy

The BookMark in Neptune Beach, Fla., recently hosted Jan Brett for her new book, The Christmas Sweater (Putnam Books for Young Readers). To enrich the experience and add to the excitement, the bookstore partnered with Coastal Pug Rescue, which brought information on rescue pugs and coloring sheets for the kids waiting in line.

The bookseller also invited customers to send pictures of their pugs in Christmas sweaters as part of a contest. "There were so many wonderful and adorable entries we actually awarded one winner and three runners-up," owner Rona Brinlee noted. First prize went to Christopher Robin and Banksy. "Both looked quite fetching in their Christmas finery. These two even attended the event and got to meet Jan Brett," Brinlee added.  

Powered by: Xtenit