Blackstone Launches Whoopi Goldberg's WhoopInk Imprint

Whoopi Goldberg

Whoopi Goldberg, the award-winning actor, co-host of the View, and author of more than two dozen books, is expanding her partnership with Blackstone Publishing by launching her own book imprint: WhoopInk. Goldberg "will curate the WhoopInk imprint focused on bringing fresh, diverse new talent to the marketplace, revisiting the works of beloved authors, and releasing eagerly awaited new influential memoirs," the publisher said.

Blackstone will initially acquire a selection of genre-spanning titles reflecting Goldberg's interest in "literature that is inclusive, heartfelt, richly crafted, generationally relatable, often comedic, and insightful." She will be "intimately involved in the publishing process, including selection, acquisition, cover design, and promotion," the publisher noted. 

The first two books in the mystery series Pignon Scorbion & the Barbershop Detectives by Rick Bleiweiss--Blackstone's head of new business--will become part of the imprint, as well as the next Scorbion book, The Cupid Killer and Other Murderers, coming in early 2027.

Goldberg's own future works will also be included under the imprint, including a follow-up to Bits and Pieces: My Mother, My Brother, and Me and a nonfiction title coauthored by her longtime Whoop, Inc. business partner Tom Leonardis. Blackstone is releasing the revised and updated paperback edition of Bits and Pieces today, April 14. 
 
"I'm personally looking forward to finding new authors, working with established authors, and bringing influential voices into a curated imprint," Goldberg said. "I'm looking forward to working with Blackstone, who have been a powerhouse in the audio space and have been flourishing in print over the past years. WhoopInk will cater to audiobook lovers, like me, and get important stories into more hands and ears across the globe." 

Blackstone president Anthony Goff noted that Goldberg "is well-read with exquisite taste of what defines a great book. I look forward to curating an important list of works with Whoopi, Tom, and her team as we look to impact the future of this great industry together."

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