WH Smith Raises Capital Through Share Sale, Cites Iran War for Lower U.S. Sales
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| WH Smith at LaGuardia Airport (photo: Eamonn Conway) |
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WH Smith recently raised £102 million (about $137 million) in new capital through the sale of 26 million new ordinary shares, after airport customer numbers declined in the U.S. due to the war in the Middle East, the Bookseller reported, adding that the company "raised the funds to improve its balance sheet, pay debt, invest in technology and shut down unprofitable stores."
Due to pressures on gross margins, including the recent deterioration in the North America division, WH Smith said it expected to deliver a profit before tax and non-underlying items of £75 million to £90 million (about $100 million to $121 million), adding that this number is down from earlier estimates because of "observed and anticipated decline in passenger numbers and weakening consumer demand across all divisions and a reduction in brand marketing, increased promotional activity and inflation headwinds."
WH Smith also released a trading update for the 14-week period to June 6, with revenue increasing by 5% in the U.K. with comparable sales up 2%. While comparable sales in airports was down 1%, hospital stores grew by 7% and those in train stations increased by 2% with a slightly improved trend in the past seven weeks, according to the report.
A year ago, WH Smith sold its 480 high street stores to focus on the 1,200 stores in airports, hospitals, and railroad stations. In April, Modella Capital, the private equity firm that bought WH Smith's high street stores and rebranded them TG Jones, announced a plan to close up to 100 of the stores.
In the U.S., revenue increased by 10% compared to the prior year on a constant currency basis, but comparable sales in the same period were down 1%. Over the past seven weeks, comparable sales declined by 4%. The company added that this reflected reduced passenger numbers following recent airfare price rises and a reduction in airline capacity linked to the Iran war, which led to lower store foot traffic and consumer demand, resulting in lower spend-per-passenger growth.
In the rest of the world, total revenue for the 14-week period decreased by 2% compared to 2025 on a constant currency basis and increased by 3% on a like-for-like basis, "reflecting the softening in passenger growth over recent weeks."
The company also said that due to its North America InMotion review, it is anticipating a significant non-underlying non-cash impairment charge of up to £150 million for the full year, and plans to shut some stores in Europe and in resorts in North America, the Bookseller noted.
Leo Quinn, executive chair, WH Smith, said: "Early in April, we launched a far-reaching self-help program across WH Smith. Our goal is to greatly strengthen the group's operations while driving more effective implementation of value creation.
"The business has a strong core and operates in attractive markets with ample scope for profit expansion, particularly in North America. However, we need much greater capital discipline and a laser focus on returns. In recent years, the outcomes from certain acquired businesses and contract obligations have been very disappointing. Our priorities are to build an efficient and effective foundation for WH Smith and use this to drive a growth strategy managed for profitability."













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