AAP Sales: Mixed August
In August, total net book sales fell 6.6%, to $2.176 billion, representing sales of 1,186 publishers and distributed clients as reported to the Association of American Publishers. For the year to date, net book sales have risen 0.9%, to $10.097 billion.
Despite the overall drop in August, most trade categories did well during during the month. Sales of all adult books and e-books rose 11%, to $422.8 million, and sales of all children's/YA books and e-books rose 8.6%, to $139.3 million. Sales of K-12 instructional materials had a significant drop, falling 25.3%, to $466.7 million.
Among the major categories:
Category |
Sales |
% Change |
University press e-books |
$1 million |
129.7% |
Children's/YA e-books |
$13.3 million |
49.6% |
Adult e-books |
$118.6 million |
34.2% |
Downloaded audiobooks |
$10 million |
24.8% |
Mass market |
$42.3 million |
17.2% |
Children's/YA hardcovers |
$70.1 million |
15.7% |
Professional publishing |
$106 million |
11.1% |
Adult paperbacks |
$150.8 million |
6.8% |
Religious e-books |
$4.3 million |
3.9% |
Children's board books |
$6.3 million |
3.2% |
University press paperbacks |
$13 million |
2.8% |
|
|
|
University press hardcovers |
$7 million |
-0.5% |
Religious hardcovers |
$26.4 million |
-0.6% |
Children's/YA paperbacks |
$45 million |
-6.5% |
Religious paperbacks |
$21.5 million |
-6.9% |
Adult hardcovers |
$79.9 million |
-9.2% |
Physical audiobooks |
$6.4 million |
-11.1% |