Google and B&N Team Up for Same-Day Delivery
Yesterday, a day after Amazon expanded same-day delivery to six more metro areas, for a total of 12, Google and Barnes & Noble began same-day delivery service in areas around three B&N stores in New York City, West Los Angeles and San Jose, Calif., the New York Times reported.
The Google-B&N joint venture allows customers to order books from the B&N stores through Google Shopping, the year-old shopping service that lets customers buy from some 19 bricks-and-mortar retailers, including Costco, Walgreens, Staples and Target, and have them delivered within hours. The approach is a contrast to Amazon's, which relies on its own warehouses for merchandise.
Google couriers collect products from stores, sort and bundle them and deliver them within a three- to four-hour time frame selected by the customer. Delivery is free for Google Shopping Express subscribers; others pay $4.99 per delivery.
Participating B&N stores are the Union Square store in Manhattan, the Marina del Rey store next to Los Angeles and the Stevens Creek Boulevard store in San Jose. Those stores will sell the ordered items--books, toys, games, magazines and more--which will be collected and delivered by Google. B&N.com already offers free express shipping to members and free shipping on orders over $25, as well as same-day shipping in New York City.
B&N CEO Michael P. Huseby told the Times the Google Shopping service is a test, adding, "It's our attempt to link the digital and physical."