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Praveen Madan greeted attendees at Reimagining Bookstores yesterday.
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Reimagining Bookstores, the two-day virtual conference organized by Praveen Madan, CEO of Kepler's Books & Magazines, Menlo Park, Calif., and co-hosted by more than 20 bookstores, held its first round of sessions yesterday and addressed a range of subjects, from how to pay a living wage to booksellers and deal with high rents to nontraditional business models for bookstores, working with other community organizations, and mentorship and bookseller-publisher relations.
The main purpose of the event, Madan said, is how to reimagine bookstores "to deepen literacy, strengthen our communities and pay decent living wages to our employees." Citing figures that show living wages for a single person at $20 an hour and more in such cities as Seattle, New York and Washington, D.C., he called living wages a "critical" need. "The rising cost of living continues to outpace our ability to raise wages."
He called recent Pew Reserch Center findings that 23% of Americans did not read a book in the last year "an opportunity for us as booksellers," whom he encouraged to develop new readers, facilitate the free flow of ideas, and help people "of all beliefs in having a shared reality."
He added that it is "time to embrace bookstores as a social cause" and called the gathering "a starting point" whose future would be determined by participants.
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A few of the hundreds of attendees at yesterday's session. |
Participants spent much of the first day in small groups discussing topics of interest. For example, in one room, Jill Hendrix of Fiction Addiction in Greenville, S.C., led a thoughtful conversation focusing on how indie bookstores can remain true community spaces in a polarized environment. Participants touched on the different approaches a mission-driven store could take compared to a general bookstore. Many agreed that while there is no "neutrality"--every action a store takes, from who to hire to choosing what to stock, to displays and programming, is a choice--the goal is still to make the community feel welcome and seen in your store.
In comments at the end of the day, Donna Paz Kaufman, co-owner of Story & Song Bookstore Bistro, Fernandina Beach, Fla., and a principal of Paz & Associates, said that after the day, "I am even more aware that our future is precarious, and we need to step up to make it financially viable to be bookstore owners for the future. One of the threats that was addressed in a couple of the sessions were the escalating price of just being in business. Real estate for sure, and certainly labor--and all of us agree we want to pay our people better. The challenge is making the numbers work, and the numbers are getting tighter. Many of us who've been in this industry for decades see young people surfacing with passion and purpose, and we certainly want them to be part of our future. We all need to get together to find some models and some real estate pathways into this business for startups and for many simply to continue."
BrocheAroe Fabian of River Dog Book Co., said that a core solution is "simply access to more capital, and capital that doesn't come from traditional lending sources," which have barriers to starting and growing bookstore businesses. "One idea is to start some kind of fund that would allow anyone wanting to do a bookstore business of some kind," whether a traditional bricks-and-mortar store or a pop-up or a bookmobile. The fund would provide support over years or provide a one-time grant or loan.
More than 600 people signed up to attend the event, 60% of whom are booksellers, 20% authors, 16% publishers, and the rest media and other interested parties. They're from 49 states and a dozen other countries.
Reimagining Bookstores continues today.