Wi2023: Another One for the Books
Winter Institute 2023 officially ended last night in Seattle, Wash., a striking testament to the power of in-person meetings--many people were seeing each other in real life for the first time in at least three years. There was more than the usual amount of hugging and catching up and celebrating the kind of community that is limited in Zoomland. Many people commented on how important serendipity is at such meetings--making unexpected connections that wouldn't have been made otherwise. Kudos to the ABA for running a smooth show and bringing so many book people back together!
There were some 1,500 people in attendance, including more than 900 booksellers, a record number. (In early years, the Winter Institute had a cap of 500, which was slowly but steadily increased.) The booksellers represent 470 stores in the U.S., including mobile, online only and pop-ups besides bricks-and-mortar locations. There were 435 first-time attendees. The international contingent was about 20, down from the 2020 Winter Institute of about 70, and included representatives from Canada, Europe, Australia and New Zealand.
Programming ranged from traditional nuts-and-bolts topics to the wave of book bannings, the importance of diversity and representation, managing one's mental and physical wellness, and how to deal with the constantly changing challenges of the current times. As CEO Allison Hill put it recently, this year's Winter Institute programming "reflects a different world than the one we were in the last time we met in-person--sessions on conflict resolution and de-escalation techniques, creating connections and bridging divides during turbulent times, closing the gap between good intentions and real change, and how indie bookstores can fight back against Amazon and grow online sales are all signs of the times and designed to help stores thrive in a new era."
Best Wi souvenir: the Independent Publishers Caucus party featured two tattoo artists, and a number of booksellers got new bookish ink. |
ABA director of education Kim Hooyboer added that "bookselling in 2023 requires advanced strategic thinking, a keen sense of customer behavior, strong financial literacy, proficiency in e-commerce, digital media analytics, personnel development, community outreach, and, above all, a passion for the written word. The program we've developed for Winter Institute 2023 reflects this new landscape and provides critical professional development for the next generation of independent booksellers."
As always, we tip our hat to Mitchell Kaplan, owner of Books & Books bookstores in southern Florida, and an attendee this year, who as ABA president nearly 20 years ago came up with the idea of the Winter Institute.
Winter Institute will be held next year in Cincinnati, Ohio, which would have been the host for Wi2022 had the pandemic not made an in-person meeting at that time impossible.
Shelf Awareness will have more coverage of Winter Institute 2023 in upcoming issues.
During the ABA Community Forum, discussion covered a range of topics, including book bannings, publishers selling directly to consumers, how to fight Amazon, the importance of reporting sales to ABACUS and promoting the adoption of Batch by more publishers and booksellers.
Immediately following the Community Forum, in what has become an annual tradition, BIPOC booksellers gathered for a group photo.
Southern booksellers: Doug Robinson from Eagle Eye Book Shop in Decatur, Ga., visited with bookstore trainers Mark Kaufman and Donna Paz Kaufman, owners of Story and Song Bookstore, Amelia Island, Fla.
Tin House Books publisher Craig Popelars with Jane Wong, author of the memoir Meet Me Tonight in Atlantic City; Johanna Albrecht from McIntryre's Books in Pittsboro, N.C.; and Tin House publicist Jae Nichelle.
Binc played its annual fundraising game Head or Tails, and David Wolff from Content Bookstore in Northfield, Minn., won $500. Binc raised $7,380 through the sale of blinky bicycle pins during Wi. And at the Shelf Awareness party at Elliott Bay Book Company Sunday evening, 20% of purchases went to Binc, raising another $1,200. Pictured: Megan Petrie and Matthew Gildea from Binc sponsor Arcadia Publishing; Binc's Kathy Bartson; Wolff; Binc's Pam French; Katie Parry, Arcadia.